Beware of Bing’s greedy ads!

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It would seem that bing is no better than google when it comes to ads or greed!

Bing is displaying so many ads which push the organic listings way down.. so far down that only 1 real result will be viewable without having to scroll down.. and the vast majority of the time this real result will either be ebay or amazon.. ouch this surely makes bing a pretty bad search engine if it struggles to provide searches unique and worthwhile results (its hardly worthwhile searching if users are just directed to a bunch of ads or simply a bunch of obvious results).

Is bing trying to trick its users into clicking its ads or is bing just being greedy when it comes to displaying its ads? Well, it is one or the other. Despite falling behind google when it comes to the search engine market share bing isn’t doing much to strengthen its position by providing results that aren’t cluttered with ads…..Instead of providing searchers to what they really want bing displays above the fold a huge section of ads to searchers that look exactly like search results.. the only clue that these results are not actual organic search results is that there is a slight background color and a very hard to see and small ad label at the top.

Here is an example:

This is a simple search for arch support insoles. Proper medical websites are needed when purchasing such items as arch support insoles as if you are suffering from foot pain and discomfort for example plantar fasciitis which maybe caused by underlining mechanical and functional problems found in your feet simply buying a random pair of insoles can make your problem much worse. Simply directed searches to ebay or random insole providers that simply buy themselves to the top of the search results is irresponsible.
This is a simple search for arch support insoles. Bing should provide a list of acreddited and trustworthy medical websites for searches related to arch support insoles because purchasing such products relies upon proper medical understanding and knowledge.  If you are suffering from foot pain and discomfort for example plantar fasciitis which maybe caused by underlining mechanical and functional problems found in your feet simply buying a random pair of insoles can make your problem much worse. Simply directed searches to ebay or random insole providers that simply buy themselves to the top of the search results is irresponsible.

 

 

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